Investing in African start-ups is now on the rise. Global companies are coming in droves trying to get in at the ground level. Tech giant Google is now one of those organizations. According to Tech Crunch, they are vowing to invest $50 million to the worthy cause. That sum, although equals a large amount, in comparison to other efforts, it is a drop in the bucket.
If you are thinking Google could do more. You are right. Thankfully they have even more intention to go bigger in creating initiatives for the continent. They have also made their desire known to invest over $1 billion dollars over the next five years. This investment would be in initiatives to improve connectivity through their Internet company Equiano — in addition to investing in small startups and businesses on a growth trajectory.
Find out more about this fund here.